Ultimate Guide to Instagram Video: Make Your Business Worthy

Instagram videos are said to be one of the best tools for all the marketers out there.

We are all familiar with the fact that video marketing no longer only beneficial for online businesses, but, those people who have a shop or own business can take the help of video marketing to promote their business online.

Believe it or not, Instagram videos are very helpful. Yes, photos play a vital role in grabbing the audience’s attention, but, videos are more worthy. Thanks to Instagram for coming up with such exceptional video features, i.e., Instagram stories, Instagram IGTV, and Instagram Live. Yes, most importantly make sure to mass follow Instagram, so that you can follow the right people who will watch your videos.

With the help of these features, you can not only explore your business in front of a large number of people but will also save your time as well.

So, are you ready to learn about how to build an effective video strategy on Instagram?

Let’s get started!

Why should you create videos on Instagram?

We all know photos are the most common, and, used format on Instagram, but in this new era, Instagram videos have taken over the place!

Not in terms of popularity, but marketers nowadays take help take help of video marketing to advertise their business.

Whether you are trying to promote or advertise anything, try to educate your audience about your products in a storytelling manner. It would not only help you to promote your business in the best manner but in a customized way as well.

How to create, share, and optimize your videos on Instagram?

Instagram videos come in a variety of shapes, sizes, and options! All you need to do is to know how to create the best videos to make the best output. Here, I can help you with some of the simple tips which can help you a bit:

  • Post videos regularly on Instagram

Being an active member of the Instagram community is one of the most important things. Whether you are promoting your business, or using Instagram for your personal use, you need to remain active. So, post videos regularly so that your followers will never get bored of you.

You can post a complete 1-minute video on Instagram without having any problem. But before you get started with your video, let’s have a look at the technical aspects:

  1. Video format: MP4
  2. Length: 3 sec to 60 sec
  3. Size: Instagram doesn’t limit file size, but we recommend keeping your videos under 50MB
  4. Orientation: square, portrait, and landscape
  5. Aspect ratio: minimum of 1.91:1 and a maximum of 4:5

Generally, there are some ways through which you can share video posts on Instagram.

  1. Upload a previously recorded video.
  2. Take help of some editing apps to make your video more attractive and upload it.
  3. You can also use different filters to make your video look more creative.

  • Use your Instagram video posts to promote your business

We all know that videos have the ability to pass on a large amount of information in a very short period of time.

So, without wasting a minute, just think how you can showcase your product or business in a 60-second video.

  • Pick an excellent cover photo

A cover photo is an important thing, which matters a lot! Try to use an eye-catching cover photo, so that a large number of people will get attracted to your account.


Hope this article will help you get knowledge about Instagram videos to make your business promotion worthy. 


Facebook Ad Spy Tools Should Try In 2019

When it comes to competition, the initial thing that any businessmen want to know is strategies, weakness, and resilience of their contender. And the same tactics work if you are going to run Facebook Ads.

Through observing, you can ready yourself and also guarantee that whatever you are comparing is ready for the business. For example, when the ads are posted they are placed in the most visible spot on the page where they can get extra recognition. So when you observe the progress of your opponents you will get to know the accurate time to counter to make your ad remain live. In this way, you can save yourself from an uncertain position before you apprehend that it is too delayed.

Keeping eyes on your competitor ad strategy is a very imperative and time-consuming process. Luckily, there are several spy tools that make the process ridiculously simple to spy on competitors and helps you to replicate their success on your Facebook ads.

So, some the best Facebook ad spy tools are listed below that will help you to spy on the ads of your competitors.



PowerAdSpy is a genuine ad spy tool because it allows you to target audience age, geography, and interests of your competitors’ ads. It has a huge database and powerful search option. It also visits the actual live Facebook ad from the dashboard of PowerAdSpy. It gives 20 searches for free.


BigSpy is an ad and e-commerce marketing spy tool. By using this tool you can easily able to find ads which are doing good in your niche. It also assists you to create cheaper ads.



This tool will allow fixing the budget by you to go after high targeted interested without competing with others.


By using this tool you can create Facebook ads very effectively. It is one of the great tools for social marketing and ads plan. It also helps to define the right method for advertising.



AdEspresso has a large library of ads related to Facebook. It manually organizes any Facebook ads they find and filter the ads by placement, industry, objective and attributes. It provides a free service.


It is also one of the great tools that will allow a user to create inventive ads. Its main task is to find campaigns for increasing e-commerce shops.


So there are 6 online Facebook ad spy tool and services that you can use to spy on your competitors.We personally picked PowerAdSpy because it has lots of advanced features in it that you will not find in other tools. It helps users to create a Facebook ad more engaging and appealing. It also entitles you to hold a close eye on your competitors for every single second.


Why Complete Research Is Important Before Running Facebook Ads?

The word “spying” often get misinterpreted by people. It’s not something illegal and wrong. It is simply a process in which you can sneak into the marketing strategies including the plans, ads, and other vital aspects of your business competitors as merely healthy competition. Spying is something that is full of fun and may give you the feeling of a secret agent.

There are various tools available online nowadays like Poweradspy by using them you cannot only spy on your competitor’s marketing plans but also get to know in and out each and everything about their Facebook ads creation tactics. Facebook ads have literally become an important trait of online marketing.

As we all aware of the enormous user base of Facebook that is over 2.32 billion monthly active users. That also gave birth to the intense competition over Facebook, especially between people who want to be on the top of the advertising and marketing game. It may also sometimes seem to you impossible to even become a considerable member of this brutal race. Right!!

So, in this article, we are going to talk about the reasons why should you go for complete research before running any Facebook ad. Let’s glance at below-mentioned points!!

Assist in finding your real competition:

Online marketing world gets assessed on the basis of the niche of different businesses and organizations. Nowadays, startups are getting launched somewhere in the world each and every day. Success exists in two types i.e. one comes to stay forever and another comes once in a blue moon. I guess every one of you wants endless success rather than temporary. That’s why it is very important to keep track of your competitors in the virtual world every single day. It might be possible that your competitor lives in front of your house but you don’t know. So, find out your real competition and make sure to be better than it in every possible manner.

Came to know about most appropriate keyword about your service:

Targeting the right audience at the right time is the most important strategy you have to pull-off for being at the top of the marketing game. By getting familiar with your competitors, you definitely get to know about the most appropriate keywords they used for their services or the age group of people they usually target and many more.  

Tweak your Ad campaigns on the basis of daily alterations:

Facebook ads campaigns are not something that left to destiny after once created. You have to tweak your ad campaigns as per the changes taking place all around. Make alterations in facets of your ad campaigns and compare them with the campaigns of your business rivals.

These are some of the important reasons why research is important before running Facebook advertisements.


3 Reasons To Spy On Your Competitors

Thinking and planning new strategies for your business venture can be very easy for you as you know very well about your products and services. You might have also spent so many time perfecting your venture, but the truth is at some point all your experience and resources will not be ample. If you want to make your business successful, then you need to know both about your products as well as the market. There are so many people who have invested their energy, time and money only on improving their business. But in this competitive world, it is also very important to know a bit about your rival companies too. If you do not pay close attention to your market as well as competition, then there are chances that your venture will get sunk soon. And in order to closely analyze your market, then the best way is to spy on your competitors. Let’s check out some more potential reasons.

Helps you to prepare

spy on your competitors
spy on your competitors

By spying, you can prepare yourself and also make sure that whatever you are controlling is ready for the market. For example, when the ads are posted they are placed in the most visible spot on the page where they can get more attention. So when you monitor the actions of your competitors you will get to know the right time to respond to make your ad remain visible. In this way, you can save yourself from the precarious situation before you realize that it is too late.

It is effortless

Don’t take your steps back thinking that spying is a complicated process. Nowadays with the advancement in technology, it is very easy to spy on the activities of your rival companies. All you need to do is to search them on social media platforms and follow them. By doing this you will get an idea about what is working for them, what is not, how customers are responding to their ads and how you could approach differently to work in a better way.

In case you still feel that spying is daunting then you can also use the automation tools to ease up your work.

Saves your time

Spying on your competitors can never be a waste. It is often very time taking process to find an ideal market and outlets that are interested to associate with you as well as supply your products. But when you spy on your competitors who are dealing with the similar kind of niche then you can just revamp their endeavors without wasting your time and efforts.

Hence, we hope that the above-mentioned reasons are encouraging enough to get you started with the spying.


4 Best Instagram Automation Software For 2019

As per the study was done in the last quarter of 2018, about 15 million businesses are using Instagram business profiles for fostering their brand value in the local as well as international market. Automation has become a part and parcel of the life of social media enthusiasts these days. Instagram automation is getting more and more significant with time. There are numerous tools available nowadays on the web.

Are you a handler of the Instagram business account? If yes then it is must for you to know about the best Instagram automation software to make your business foster amazingly in 2019. In this post, we will discover about the best IG tools for 2019. So let’s find out!!


Social Steeze

Social Steeze is an Instagram development service that provides real growth and engagement to Instagrammers. Organic growth via Instagram automation bots is nothing new if get put in the first place. But saw many changes in the past few months because of some of the automation tools that are not safe and trustworthy to use for automating Instagram regular activities. Unlike, Social Steeze is completely safe and provides high-level security while boosting Instagram facets automatically. It can simply provide you with leads for high Instagram engagement.


Magic Social

It is one of the best Instagram marketing services of today’s time that might every business wants to be part of. Magic social is popular for its awesome customer services and top-notch marketing schemes that can really help people to create a special Instagram presence.

Using Magic Social is like completely handing over your Instagram account to a third party for making it grow brilliantly with weekly improvement reports. It offers monthly, weekly, and yearly subscriptions to users. So, people can easily afford it on the basis of their necessity.



IG Tools
IG Tools

GramBoardAi is one of the rapid growing Instagram automation tool we have nowadays in the market. It can easily schedule and automate likes, comments, follows and even unfollows endeavors of your Instagram account. This tool assists you in reaching your targeted audience in more than no time without paying a single buck on purchasing Instagram ads.



Likesocial is a type of automation tool that is basically designed to provide the automated organic boost to Instagram accounts. The outcomes which you get after using it seems completely organic and natural to you as well as to other Instagrammers. The main reason why people like this automation tool is that it not only makes their Instagram engagement great but also make it look real, not spammy.


These are the top four Instagram automation software which you can use for your Instagram account and make it grow like awesome in the year 2019.

3- Benefits -That -Automation- Tools- Can -Definitely -Bring -To- Your- Table

3 Benefits That Automation Tools Can Definitely Bring To Your Table

It has become an aspiration of millions to foster their brand image in more than no time through social media platforms. Back in the days, the growth of the business was really a tough task because of the absence of social networking sites. But now when the social media platforms are so dominant all across the world it’s become a matter of serving the audience with good content constantly. Nowadays, every single business gets a chance to grow potentially in the market.

It is a fact that social media has been evolving with time. That’s why it becomes a need of an hour that your marketing strategies should alter as per the trends and changes take place over different social media platforms. Unless there is no chance of your business to reach the top of the game in this daunting virtual world.

Nowadays, every single marketing expert wishes to have more extra time because of the 24×7 necessity of these social media channels. Although, automation tools like Socinator can reduce your burden when it comes to creating around the clock presence on different social media platforms. These are some of the best advantages social media automation tools can bring to your table-

Great engagement creation:

It is a fact that nowadays businesses with great online engagement become easily able to conquer the throne of success. The more you engage online, the more traffic generates at your social media accounts, the more people will acknowledge it and the more you get attention. It’s simple and crystal clear!!

Automation tools like Mass Planer were doing this job amazingly until the year 2017. But after it’s closure Mass Planner’s alternatives like Socinator can cater you with one of the best automated social media management services.

Saves time like wow:

Manual handling of social media accounts take a very long span of time because of the following two main factors-

  • You have to track the time very carefully. So, you can post your content online within the right span of time.
  • You have to like and comment over the posts of others in order to drive attention towards your business.

Just imagine, how much time get involved in these manual attempts of increasing your brand image. Whereas with the assistance of automation tools, these all things are a matter of a few seconds.

Promotions on multiple channels:

Last but not least, as we know nowadays somewhere down the line, most of the social networking platforms are correlated with each other. That provided us with the chance of cross-promotion on different sites in order to drive more traffic over our main business page. However, manually all this become quite annoying as well as hectic. That’s why people make use of automation tools to handle all these things automatically.

These are some of the best advantages that social media automation tools can bring to your table and make your business grow like wow.

A-Complete-Guide-To -Get-Started-With-Facebook-Ads-[2019 Updated]

A Complete Guide To Get Started With Facebook Ads [2019 Updated]

Facebook ads are nowadays has become a very important part of social media marketing and the reason is that it has billions of active followers. So when you upload the ad of your company, a huge number of people will learn about your products and services. In case you are not much aware of the Facebook ads and its working then this article will benefit you a lot. Have a look below.

Set some objectives for your Facebook ads

Before beginning with the Facebook ads it is very necessary to choose some objectives like what you are aiming at and what kind of results you are expecting. By setting up some goals you can compare your results and also strategize accordingly. Simply making Facebook ads without having any aim or objective will not take you anywhere. So before you start with the Facebook advertisements make sure that you are clear on your mind about what you want to do with the ads.

Move forward to Facebook ads manager

Facebook ad size image
Facebook ad size image

After choosing the objective for your campaign you need to go through the ads manager on Facebook, which you can easily access with the help of the direct link or by clicking manage ads from the drop down menu options. You can also tap the CTA button and once you get inside the ads manager then you will able to handle the menus which are on the left-hand side. If you want to create a new Facebook advertisement then you can click on the green button on the upper right corner of the page and choose the proper Facebook ad size image according to your needs.


Brand awareness is very important in order to expand your reach and to get more conversions. A few objectives that can build interests on your products or services are,

  • Reach people near your business
  • Increase brand awareness
  • Boost your posts
  • Increase your reach
  • Promote your page

If you are tight on budget then you can go with the increased brand awareness types of campaigns which will get you more followers and also cost very reasonable as compared to others.


There are also different conversion objectives available on Facebook  that develop interests on people to buy your products.

  • Get people to visit your shops
  • Increase engagement in your website or app
  • Promote a product or catalog
  • Get people to claim to your offer.
  • Increase conversions of your website.

Know your target audience and budget

This is the most important step that you should not skip. Before any other thing,knowing your target audience and budget i.e how much you can invest on an add is very crucial. However, you can also customize your targeted audience on the following statistics.

  • Language
  • Gender
  • Age
  • Connections and
  • Interests.

Also if you want to exclude or include any people from your list then you can also go to the advanced targeting options.


3 Unexpected Benefits Of Instagram For Your Business

With over more than 78 millions active users Instagram has no doubt marked its place on the top social networking sites. Apart from this, another thing that made Instagram popular is because of the huge marketing platform that it offers to its users. Whether people are having a small or a large business, Instagram has helped them to get the desired output from their organizations. Therefore, if you have just started your new venture and do not know how much benefit you can gain by using Instagram then you have landed on the right article. Let’s check out some of the amazing benefits of Instagram that can enhance your business.

Drive sales


At the end of the day, the majority of the entrepreneurs look for sales and there is no better platform than Instagram for driving sales of your business. According to a recent survey, it has been observed that almost 1/3rd of the population of Instagram prefer to shop on Instagram only as compared to other sites. The main reason why people choose Instagram over any other platform because they find it credible and authentic. Therefore, if you are also thinking of boosting up your sales, then register your business on Instagram and execute the proper marketing strategies. Moreover, you can also utilize various tools like Instagram unfollow tool to manage your account and remove the unwanted people.



As compared to the traditional methods of marketing and other means of promotion Instagram marketing is the most cost-effective method of advertising. You can create an account on Instagram for free. Although there are also paid promotions available their price is comparatively reasonable. Remember, if you are thinking of using paid advertisements then make sure that you start with the small package so that you can know it is working and whether you are getting the desired outcome from it.

Helps to know about the Interests of your customers

Instagram unfollow tool
Instagram unfollow tool


Another benefit of Instagram on your business is that you can get to know about the likes and dislikes of your targeted audience. Customers are very important for any business and therefore knowing about their interest is the best possible way through which you can draw their interests towards your products. You can do this by checking what posts they are liking, which pages they are following and then create your content accordingly.

Hence, these are some of the potential benefits that you can gain by using Instagram for your business ventures.